In this interview, I sit down with Jazz, and asked him how he managed to go from zero clients, to monthly paying clients, without any fanciful marketing strategy. He used digital platforms such as Instagram and Facebook to get his clients.
How to Conquer the Fear of Starting Your Own Business: Key Takeaways
- Just start
Starting is always the hardest and the scariest. However, once you’re up and walking, you’ll slowly be able to run. I held back from 3 years before launching my business as an SEO consultant, preferring to stick with the word ‘freelancer’ for 3 years.
Can you imagine that?
This is why I write a lot on the psychology of growing your business.
- Create something you’re proud of, be great at what you do
Jazz was sick of working for big corporate gyms where sales and bottomline was the only focus for the company and the sales team.
I personally pride myself as an ethical digital marketing course provider, especially so in my SEO courses.
- Try out all platforms
He got most of his clients from referrals, Facebook marketing and instagram. It’s up to you if you want to use SEO as a strategy, or social media marketing.
Whilst he’s a born hustler, I’m a systems thinker. This is why I dived deep into SEO as a marketing strategy in the beginning, because it’s a system.